"Entering through the doorway of the Broadwick in Soho is like stepping into a multi-coloured street scene art painting."
PFitzy73 from United Kingdom
read full review
"The rooftop restaurant is absolutely stunning, with breathtaking views."
Janneke from Netherlands
read full review
"The bathroom shower had the best shower I've ever experienced!"
ps030660 from United Kingdom
read full review
“The hotel's vibrant Soho location places guests steps from top dining and shopping; inside, the design is eccentric, with attentive staff enhancing the welcoming vibe. A stylish rooftop bar and guest-only lounge stand out; I think the community events also add a personalized touch. It's a unique and well-situated stay.”
James DavidEditor-in-Chief at Dogfriendly-hotels
Select your room type
The hotel provides many room choices—family rooms, doubles, and pet-friendly suites—with breakfast, free cancellation, and special offers
Standard Double Room
2 persons
18 m²
1 King-size bed
Air conditioning
room details
Superior Room
2 persons
20 m²
1 King-size bed
Air conditioning
room details
Deluxe Room
2 persons
26 m²
1 King-size bed
Air conditioning
room details
Show all rooms
Rates & availability calendar
See current prices and availability for your chosen dates!
July 2026 - July 2027
Sun
Mon
Tue
Wed
Thu
Fri
Sat
July 2026
20
21
22
23
24
25
26
27
28
29
30
31
1
2
August 2026
27
28
29
30
31
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
1
2
3
4
5
6
September 2026
31
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
1
2
3
4
October 2026
28
29
30
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
1
November 2026
26
27
28
29
30
31
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
1
2
3
4
5
6
December 2026
30
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
1
2
3
January 2027
28
29
30
31
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
February 2027
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
March 2027
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
1
2
3
4
April 2027
29
30
31
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
1
2
May 2027
26
27
28
29
30
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
1
2
3
4
5
6
June 2027
31
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
1
2
3
4
Choose dates to see prices
Check-in/ Check-out
Facilities
Hotels feature amenities designed to keep both you and your pet comfortable
Facilities: Perfect
9.4/10Review score
General
No smoking on site
Wi-Fi
Parking
Safe deposit box
24-hour reception
VIP check-in/ -out
Pets allowed
Rooms/ Facilities for disabled
Wheelchair access
24-hour security
Luggage storage
Allergy-free rooms
Lift
Smoke detectors
Fire extinguishers
Key card access
Services
Pet amenities available
Room service
Housekeeping
Laundry
Dry cleaning
Tours/Ticket assistance
Welcome drink
Dining
In-room breakfast
Restaurant
Special diet menus
Business
Meeting/ Banquet facilities
Fax/Photocopying
Children
Cots
Facilities for people with disabilities
Toilet for disabled
Bathroom for disabled
Spa & Leisure
Live entertainment
Night club
Room features
Air conditioning
Heating
Mini-bar
Soundproofed rooms
Terrace
Garden furniture
Tea and coffee facilities
Ironing facilities
Bathroom
Free toiletries
Media
Flat-screen TV
Show more
Location
20 Broadwick Street, London, W1F 8HS,
Explore London
Your Soho Experience
Top Attractions
Activities
Dining
Entertainment
Buckingham Palace
18 minutes' walk
Buckingham Palace, the royal residence, showcases the Changing of the Guard. Visitors can enjoy guided tours of the State Rooms.
National Gallery
16 minutes' walk
The National Gallery houses an extensive collection of European paintings. Free admission makes it accessible to all art lovers.
Piccadilly Circus
9 minutes' walk
Piccadilly Circus is famous for its neon lights and bustling atmosphere, serving as a hub for shopping and entertainment in the West End.
Trafalgar Square
16 minutes' walk
Trafalgar Square, a historic public space, features the iconic Nelson's Column and hosts various cultural and community events throughout the year.
Relaxation at The Regent's Park
30 minutes' walk
The Regent's Park offers beautiful gardens and a serene environment, perfect for picnics or leisurely walks. Access via walking or public transport.
Biking in Hyde Park
25 minutes' walk
Hyde Park invites thrill-seekers to rent bikes and explore its vast paths. Rentals are available, ensuring an exhilarating outdoor experience.
Yauatcha Soho
1 minute' walk
Yauatcha offers contemporary dim sum in a chic setting. Signature dishes include their famous macarons, ideal for both casual and formal dining.
Inamo Soho
2 minutes' walk
Inamo features an interactive dining experience with an Asian fusion menu. Reservations are recommended for this unique culinary journey.
Rainforest Cafe
10 minutes' walk
Rainforest Cafe is a family-friendly venue, serving vibrant dishes amid jungle-themed decor. Ideal for a fun meal with children.
Ronnie Scott's Jazz Club
15 minutes' walk
Ronnie Scott's, a famous jazz venue, features live music regularly. Enjoy the laid-back atmosphere with weekly jazz nights and international acts.
The Prince Edward Theatre
10 minutes' walk
The Prince Edward Theatre presents acclaimed West End shows. An excellent option for couples and families looking for a stellar performance.
Local transport and travel tips
City Centre
London 12 min · 1 km
Airports
London City (LCY) 24 min · 15.5 km
London Heathrow (LHR) 41 min · 27.3 km
Train
Charing Cross Railway Station 12 min · 1 km
Underground
Piccadilly Circus Tube Station 6 min · 500 m
Bus
Bus stop 5 min · 400 m
Want access to early-bird pet-friendly hotel deals?
Access exclusive discounts today!
Check Rates
Property information and rules
Check-in
from 15:00-23:59
Check-out
until 12 pm
Guest Parking
Public parking is possible at a location nearby at true.
Internet
Wireless internet is available in the entire hotel for free.
Breakfast
The hotel offers a full breakfast at the price of GBP30 per person per day.
Feedback about Broadwick Soho from previous guests about their experience.
Review summary
Based on recent reviews
Powered by AI
Guests consistently praise the Broadwick Soho's superb central location, placing it right in the heart of the action and within easy reach of Tube stations and various attractions. The hotel's stylish rooftop bar and the beautifully decorated rooms are frequently mentioned, with particular appreciation for the attention to detail and high-quality facilities; the comfortable beds and effective blackout curtains also ensure a quiet night's sleep despite the vibrant Soho surroundings. While some guests have found the rooms to be on the smaller side, they are generally considered well-equipped and comfortable, and the food served in the restaurants is delicious.
Show moreShow less
Review score
Based on 434 verified reviews
9.3 /10
Perfect
92 %
Recommend
Location
9.7/10
Cleanliness
9.6/10
Paid Wi-Fi
2.5/10
Breakfast
7.8/10
Pros
Central location
Amazing decor
Helpful staff
Well-thought rooms
Outstanding service
Cons
Uncomfortable bed
Limited WiFi
Small table
Misleading breakfast
Guest reviews
based on 434 reviews
9.3/10
based on 475 reviews
9.3/10
Aaron from United Kingdom
Single
superior room
3 nights in November 2025
|
Reviewed: February 09, 2026
7/10
attentive staff warm towels small room missing milk
The staff were very attentive to our needs. the room amenities were well-stocked, and the bathroom was beautiful with warm towels.
I found the room to be a bit small for the price. There wasn't much space to move around. also, there was no milk in the fridge for tea or coffee, even though it was quickly provided upon request.
i admired the thoughtful design evident throughout the hotel. the staff were genuinely cute and always ready to assist. the location was fantastic, offering easy access to many attractions. i particularly valued the perfect attention to detail, such as organized cables and good surprise gifts.
i noticed that soundproofing could be improved, as some external noise was audible (particularly during peak hours).
Rooms
9/10
The superior room featured a comfortable bed with luxurious bedding, alongside warm towels in the beautiful bathroom. attention was given to the effective use of space. The details created a luxurious atmosphere (i especially liked the shower!).
Dining
8/10
the hotel features a cafe and the 'dear jackie' restaurant, though i only had time to visit the cafe. the food was delicious. i would like to try 'dear jackie' on my next visit.
Facilities
10/10
the hotel offered a rooftop bar with a amazing deck, alongside a private, intimate lounge. i found the environment to be very cozy, upgraded with original artwork and stylish décor throughout the premises. the bar offered extraordinary views.
0 Helpful
|
Show more
Violet from United Kingdom
Couple
Superior Room
2 nights in November 2025
|
Reviewed: December 11, 2025
9.5/10
stylish soho stay
great atmosphere fabulous night friendly staff delicious food
I loved the attention to detail everywhere in this hotel. the staff were super friendly and helpful. They managed to book us a spot on the flute terrace. i especially enjoyed the delicious food and great atmosphere at dear jessica. the cocktails on the roof terrace with a dj made for a fabulous night.
the hotel added a charge labeled 'accommodation service' without initially clarifying that it was optional, a bit unusual.
Rooms
9/10
the superior room included thoughtful design and luxurious fabrics. the christmas decorations enhanced the nook's calm atmosphere. housekeeping provided standout service (i noticed they were very meticulous).
Dining
10/10
I found the food and wine list at flute appealing, and everything tasted great. breakfast had high quality options. It was a delicious experience. the atmosphere was great, and our waitress brought a complimentary birthday dessert.
Facilities
9/10
the flute offered beautiful views, with doors open to the terrace. the rooftop bar provided a pleasant surprise. the hotel also features a private lounge (it felt quite intimate).
Location
10/10
the hotel is centrally located in lively soho. carnaby street and regent street are close, great for shopping. many theatres and musicals are within walking distance (a real plus).
0 Helpful
|
Show more
Aaron from United Kingdom
Single
superior room
3 nights in November 2025
|
Reviewed: December 07, 2025
9.0/10
stylish stay with a minor hiccup
thoughtful turndown room quality attentive staff
The hotel has a very thoughtful turndown service, and everything felt prepared for my return. the room's quality impressed me and every detail was well-considered. i really appreciated the friendly and cute staff. Their attentiveness stood out.
Location
10/10
The hotel provides easy walking distance to numerous restaurants, shopping areas, and sightseeing spots. This makes exploring convenient. its central position is definitely a plus for any traveler, though the area can get busy. Buses and subway lines are close.
Dining
8/10
The ground floor restaurant offered average food for a premium price. I found the food quality did not quite match the expense. there is a rooftop bar at the hotel and it seemed perfect for a drink, especially in good weather. breakfast services were good!
Rooms
9/10
The room decor presented itself as lovely and comfortable. The soft lighting created a relaxing ambiance. the rooms are well-equipped. They included all necessary amenities for a convenient stay. the size seemed a bit small, though it was manageable.
0 Helpful
|
Show more
Stella K from Germany
Single
Deluxe Room
3 nights in August 2025
|
Reviewed: September 05, 2025
9.5/10
Really good Hotel Experience
fun decor friendly staff delicious breakfast
The hotel boasts fun decor with luxury extra touches. Staff members were very friendly and helpful. I enjoyed cocktails at The Flute. Breakfast was also delicious the next morning. It was a real treat, living up to every expectation.
Location
10/10
The hotel's location is superb, offering easy access to various attractions. Proximity to theaters and key city spots enhances the convenience for entertainment and exploration. Guests benefit from being centrally located, allowing efficient travel throughout the area.
Facilities
9/10
The hotel includes a rooftop bar that provides a unique setting for relaxation. Guests have access to exclusive lounges. Attention to detail is evident throughout, offering a comfortable and luxurious stay.
Service
10/10
The hotel staff is attentive and offers personalized services to each guest. They focus on making the stay pleasant. Staff members assist with arrangements and provide support, ensuring individual needs are met.
Dining
9/10
The hotel offers a varied menu with options to suit different dietary needs. Special requests are accommodated, reflecting the care taken in food preparation. Breakfast options are diverse. Meal quality is consistent throughout the dining areas.
0 Helpful
|
Show more
Show more reviews
FAQs
About Broadwick Soho
What is the distance from Broadwick Soho to London City Airport?
Broadwick Soho is located 15 km from London City Airport.
What time can I check in and check out at Broadwick Soho?
Check-in is at 15:00 and check-out is by 12:00.
Which popular attractions are close to Broadwick Soho?
Nearby attractions include Carnaby Street (300 m), Piccadilly Theatre, and Oxford Circus.
What dining options are available at Broadwick Soho?
The hotel features an on-site restaurant that serves Italian cuisine, along with a coffee bar.
Is breakfast included at Broadwick Soho?
An à la carte breakfast is available for an additional charge of 30 GBP.
Does Broadwick Soho offer Wi-Fi?
Free Wi-Fi is available throughout the hotel.
What languages are spoken by the staff at Broadwick Soho?
Staff members speak Arabic, German, English, and Spanish.
Are pets allowed at Broadwick Soho?
Pets are allowed on request at Broadwick Soho.
Do the rooms at Broadwick Soho have air conditioning?
All rooms at Broadwick Soho are fitted with air conditioning.
What amenities are included in the rooms at Broadwick Soho?
Rooms feature a flat-screen TV and free toiletries.